Papaya is a veterinary clinic dedicated to a pet-centric approach that prioritizes the health and happiness of every patient. Working within their established brand guidelines, I designed a suite of print collateral - including tri-fold brochures, greeting cards, and environmental signage. The goal was to maintain the soft, inviting aesthetic that balances professional medical information with the playful, abstract illustrations that define the Papaya brand.
Agency: Ludlow Kingsley
Strategy Direction + Copywriting: Anna Hartwick + Taylor Renee Haynes
Project Management: Taylor Schroeder
DESIGN DIRECTION: LAURa ÁNGEL