After creating the typeface OHO, I wanted to apply it to a business that already exists to show how it functions in the world. I decided to go with Poketo, a stationery and homeware store.
Poketo already has great brand identity, but I thought it would be fun to place OHO in the place of the typeface they already have.
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/a089248c-7797-432b-9bef-6380468c8d3a_rw_1920.png?h=f37097407cf570f07b1216ae78950b66)
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/c09d4e13-6122-45f1-8c3c-b86cc6f3bbcb_rw_1920.png?h=266f9ffb3a4cde3b81136b94ffa1696c)
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/9ff101c7-fc14-4913-8602-a22ac8094eff_rw_3840.png?h=3f08dc3d91343286bca570873cc876b1)
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/5caa834e-e330-4efd-b8fa-e2428d718e42_rw_3840.png?h=19cca12c7b978f182dce8b8dfd80523d)
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/e3d3844b-353e-452f-809b-894db0a815a6_rw_1920.png?h=ec26f1bf920382f832c476ef9bb7caee)
![](https://cdn.myportfolio.com/38ffc7ce-1048-45ae-ae28-61ab85be5f78/b33a1c3c-fea6-4c52-a35a-390fdd645763_rw_3840.gif?h=bc48f561fbcc0f05ce415169de813604)